Kate Anderson Copywriting

Copywriting and Social Media Management

content

Respectacle Company

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Respectacle Company

Retail, Leicestershire, United Kingdom

Client

Respectacle Company is an independent opticians and eyewear shop in Market Harborough, Leicestershire. They opened in 2016 and stock an extensive range of exciting glasses and sunglasses from some of the best eyewear designers in Europe, including WOOW, Caroline Abram, L.G.R and Theo.

Scope of work

Respectacle Company approached me initially to manage their social media. After discussing with them the importance of updating the content on their website, my work for them eventually progressed to helping them with blog content, which is also extremely valuable for sharing on their social channels.

Smith and Parker Construction

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S&P Construction

Building and construction, Leicestershire, United Kingdom

Client

S&P Construction (Smith and Parker) is a building firm based in Market Harborough, Leicestershire. They have been trading since 2014, although they have over 35 years of collective experience in the building trade. S&P Construction work with homeowners and businesses to provide a wide range of building services, including extensions, complete house renovations, landscape gardening, loft conversions and kitchen and bathroom installations.

Scope of work

Working with Apograph IT Solutions, I was brought on board to provide content for S&P Construction’s website. There wasn’t any existing copy to work with – this was their first ever website – so I was tasked with creating copy from scratch.

WA Skin and Vein Clinic

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WA Skin and Vein Clinic

Cosmetic procedures and treatments clinic, Western Australia, Australia

Client

The WA Skin and Vein Clinic was established in 2007. Based in Perth, Western Australia, they provide safe and affordable cosmetic procedures and treatments for clients across WA, including liposuction, wrinkle relaxers, dermal fillers and non-surgical face lifts.

Scope of work

I worked with TAD Graphics to overhaul all of the existing content on their website. The work included rewriting existing copy, as well as providing content for a large number of new pages.

Blog for Tad Graphics: Why Websites Need Great Content

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Blog written for Tad Graphics, a multi-disciplinary advertising, communications, creative digital agency. This latest blog focuses on the benefits of high quality website content and why it is so important.

We often get asked about the benefits of good website content, and why it’s important to use a professional website copywriter. After all, most of us have the ability to write, even if we can’t design an awesome website. As true as that may be, writing unique high-quality search engine optimised content is a completely different kettle of fish.

Read the blog in full here.